Thursday, January 1, 2009

OH NO IT'S THE MEDIA WHERE DID WE GO WRONG!

Since i've been in the Talk Radio Biz I have heard a lot talking heads yell about the DINOSAUR, the MAIN STREAM, or the BIAS MEDIA! I've heard TALK RADIO host ask "WHY BET TV EXIST" after hearing that I knew this person was trying to get callers because he is much smarter than that!

Anyone that works in Radio or Television which is a part of THE MEDIA already knows why BET exist! But for those of you that don't know BET Networks is a subsidiary of Viacom, Inc. Viacom (NYSE: VIA) (NYSE: VIAB), short for "Video & Audio Communications", is an American media conglomerate with various worldwide interests in cable and satellite television! In other words BET is a part of a company.

The biggest myth about BET is that is all about Black People having their own TV Channel. I happened to know lots of people of all colors that watch BET. The real truth to this and ALL MEDIA is MONEY!!!!

See everything you see, hear, and read is there to make MONEY it's called Market share and it's measured by ratings! There is a market share for BET just like FOX NEWS, CNN, ABC, CBS, and many other MEDIA Outlets!

You may hear some of the talking head say "THEY HAVE CONTROL" to a point they do, but if they start losing MONEY you can bet someone from the head office will take control and make some changes.

It's all a game whether it's TALK RADIO or MAINSTREAM NEWS MEDIA there is bias on both sides. Most Talk Radio is some talking head that shouting into the mic about the Dems did this or that reporter did not ask the HARD Questions and the MAINSTREAM Media will report on slanted stories and as long as both have a large audience neither will change the way they work. If you want fair and balance then listen to both and that way you get both side of the spectrum.


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